Job Code L365-720-103

The Live365 radio network reaches millions of listeners worldwide, offering greater breadth and depth of high-quality streaming music, talk, and audio than any other network. Featuring 260+ genres of music produced by 5,000+ broadcasters and music tastemakers from over 150 countries, the network boasts a roster of artists and radio producers ranging from the Atlanta Symphony, Pat Metheny, David Navarro, and Carlos Santana, to commercial and public radio stations, to individual DJs who program stations in every musical style. In short, Live365 is programmed by real people with a deep passion for music.

Live365's end-to-end broadcast platform empowers individuals and organizations alike by giving them a "voice" to reach audiences around the globe. Through easy-to-use tools and services as well as royalty coverage, anyone with a computer and Internet connection can create his or her own Internet radio station and reach a global audience with minimal cost and effort.

Led by a small, dedicated team of talented individuals, Live365 has succeeded in a highly competitive market thanks to a diversified business model that includes listener subscriptions, broadcasting subscriptions, and advertising revenues. Live365 has broadcast continuously since 1999, survived the .com collapse, and is expanding. Working for Live365 means having a voice in the company's decisions and a chance to have impacts on its performance. You will also be a part of a community that has a real mission-giving a voice to the individual and providing a venue for all kinds of music and audio content, not just "commercially viable" artists and genres.

Live365 is a founding board member of the Digital Media Association (DiMA), and a member of the Intercollegiate Broadcasting System (IBS). Based in Silicon Valley, Live365 pays royalties to labels, artists, songwriters, and publishers through established royalty collection organizations including ASCAP, BMI, SESAC, and SoundExchange.

The position is responsible for the overall strategy, execution, and measurement of Live365's visibility and positioning in its market segments and verticals. The key objectives are the acquisition and retention of visitors and subscribers through online and offline marketing campaigns and other efforts, and the delivery of measurable and favorable cost/benefit results.

• Develop and execute Live365's online and offline marketing strategies that are aimed at driving unique visitors, page views, user registrations, subscriber conversion, subscriber retention, broadcaster sales, and overall market positioning and branding
• Direct Live365's various marketing programs, including online evangelism, e-mail marketing, search engine optimization (SEO), social media, user engagement, media relations, and industry trade shows
• Track, analyze, report, and refine performance of Live365's various online and offline marketing campaigns and programs
• Execute effective branding programs across multiple communication channels with customers and prospects, including newsletters, web presence, trade shows, industry associations, press releases, search engines and social/viral media
• Develop effective marketing collaterals, including print, web, email, PowerPoint and rich media for various product offerings and customer segments
• Gather and analyze market and competitive research
• Research, identify and analyze potential and profitability of new product or custom offerings for various market segments and broadcaster/audience targets
• Enhance affinity for our broadcasters and brand
• Oversee affiliate marketing tools and campaigns

• Bachelor's degree in business or a related field
• 5+ years experience in marketing, including 2+ years in online marketing, preferably in the Web 2.0 or digital media space, with progressive marketing responsibilities
• Strong track record of successful sales and marketing campaign strategies and execution delivering measurable growth in new customer acquisitions and revenue
• Solid foundation with online customer acquisition, subscription and affiliate management
• Knowledge of leading web analytics and audience measurement tools such as Google Analytics
• Good writing and quantitative skills
• Ability to handle multiple projects, prioritize, get things done, and achieve goals
• Self motivated, goal-oriented team player

• Full Health, Dental, and Vision Insurance
• 401(k)
• 15 days of Personal Time Off
• 10 paid Holidays

Please email resumes to jobs@live365.com or fax to (650) 345-7497. Please include job code L365-720-103 in the subject line of your email or fax cover letter