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Learn how to Create Distinction to sell more and serve you customers more productively in order to grow your business...and yourself!
Scott McKain is the author of three #1 business bestsellers, "Collapse of Distinction: Stand Out & Move Up While Your Competition Fails," "What Customers REALLY Want," and "ALL Business is Show Business!" " Collapse of Distinction" already been called by one reviewer as "one of the most important business books" in recent history. Scott McKain is a highly successful business professional, author and commentator. He has proven that the concepts he presents actually work in the real world! He is the co-founder of the Value Added Institute, a "think tank" exploring the role of customer experiences in creating enhanced client loyalty and revenue for visionary organizations. Scott is a member of the Professional Speakers Hall of Fame, and of the Board of Directors of the National Speakers Association. He has also been honored with membership in the legendary Speakers Roundtable, a historic and elite association of just twenty professional speakers, considered by many to be among the world's best. Membership of Speakers Roundtable has included such platform legends as Dr. Ken Blanchard, Dr. Nido Qubein (President of High Point University), Brian Tracy, Patricia Fripp, Don Hutson, and more. You may have seen Scott on television. He has made several appearances on FOX News Network as an Analyst and Commentator. He has presented his business insight on platforms in all fifty states and fourteen countries...from Singapore to Sweden; from Mexico to Morocco. From over 7,000 nominated, he was recently honored by his home state as one of ten "Hoosier Heroes" -- exemplifying the best in business and commitment to philanthropy. The Governor of California, Arnold Schwarzenegger, personally selected him to be the speaker and emcee of the "Great American Workout" held on the White House lawn, telecast live on NBC's "Today" show and attended by President George Bush.